Last September 11, I received an email from NIDO informing me that the photo of my four-year-old son that I submitted for the NIDO 3+ See the Difference billboard promo has passed the screening process and has been approved for entry. According to the email, my son’s photo, along with other NIDO 3+ kids, will be seen on September 15-17, 2010 for ten seconds on the following digital billboards:

EDSA Southbound (near Boni Avenue) between 8:00 AM – 10:00 AM
SM North EDSA between 6:00 - 8:00 PM

Because both my husband and I had work on that day, we were not able to see Justin’s photos on the billboards mentioned. Good thing, NIDO sent us a copy of our son’s billboard photos. I wasn’t able to upload these photos on my blog earlier because I actually didn’t notice that NIDO’s most recent email had attachments. LOL!

Only when I saw Chris’ post about Toby’s appearance on the NIDO 3+ digital billboard did I remember to check my email again. True enough, the photos are there, attached in that email. Why, oh, why did I fail to notice that?

Here are the billboard photos of my son:




Thank, you , NIDO, for giving my son a chance to be in the spotlight, and thank you for making me a proud mama, too!

Sometime in August when I was visiting fellow mommies who joined Chris’ Mommy Moments, I’ve learned about NIDO’s Proud to See the Difference billboard promo from Mirage. All I did was fill out a form, answer a question, submit a picture of my son, and wait for NIDO’s confirmation.


Yesterday when I arrived home after attending the third ParenTIN.tv Talk Series and started checking my emails, I received this advisory from NIDO:

Subject: [See the Difference] Approved Entry

Dear Mrs. Figuerres,

We are happy to inform you that the photo of your son Justin Edward that you submitted for the NIDO 3+ See the Difference has passed the screening process and has been approved for entry.

The photo of Justin Edward, along with other NIDO 3+ kids, will be seen on September 15-17, 2010 for ten seconds on the following digital billboards:

EDSA Southbound (near Boni Avenue) between 8:00 AM – 10:00 AM
SM North EDSA between 6:00 - 8:00 PM

Plus, we will also be sending you a photo of your child’s billboard entry via email. Exciting!

To view your child’s photo, along with the other photo entries, please visit this link http://www.facebook.com/#!/proudtoseethedifference?v=photos

Thank you for seeing the difference!
Application Admin Team

Now, I’m one excited mom!

I’m not sure if the promo is still ongoing, but you can check out this link if you want to know more about it.